Visual identity for a new brand or how to make a startup memorable
Starting a business is more affordable than ever these days, but its long-term success is far from guaranteed. How long a startup company will stay on the market depends largely on three things: a quality business plan, a good brand strategy, and a memorable visual identity. In this article, we'll look at what makes a
Startup in the digital marketing era: From idea to realization
Advances in technology, constantly emerging innovative trends, and quick and easy access to online content make starting your own business more accessible than ever. Digital marketing provides unlimited options to grow and promote any idea and reach different audiences around the world. However, creating a startup company is not an easy undertaking, so it requires
Strategic approaches: How to use social networks for business development
The Internet and social networks are an indispensable part of many business development strategies. Many companies that want to reach more customers and expand their business turn their attention to the content they publish online. For their efforts to be successful, however, they need to be aware of the different types of social networks and
3 Common Website Migration Mistakes and How to Avoid Them
If you own a website, whether it’s an online store, a corporate digital business card representing your business, or a personal portfolio of projects and accomplishments, you will inevitably come to a point where you need to make changes. This could be improvements to the design, structure, content management platform (CMS) or even a domain
What is Local SEO and Why is It Important for Business Presence in Regional Search Results
SEO copywriting is a specialized form of online writing that helps the content you create rank higher in the results of search engines like Google.
What is a brand and how to build a memorable brand identity
What is a brand and how to build a memorable brand identity They are hidden in the smallest accessories – sunglasses, lipstick, purse, to larger ones like clothes, a sports bag or a colleague’s new briefcase. In the cars rushing by, in the new billboard on the way to the subway. Even a cup of
How to Write SEO Articles: Rules and Sources of Inspiration
SEO copywriting is a specific type of Internet writing that helps in the ranking of created content in search engine results such as Google. Another main goal is to attract a more targeted audience to the website where the text is published.
How to Create an Online Shop From the Idea to the Realization
Thanks to the pandemic, the lockdown, and the development of technology, more and more people have shopped online in the last couple of years.
Content marketing – why it is important and how to do content marketing
Content marketing uses the power of content to attract, engage and retain an audience for a particular brand. This content can take many forms, such as articles, videos, podcasts, and more.
What is link building and why is it important for SEO
Link building is creating a network of links on a website. This process is complex because it involves external and internal connections. The former can be acquired from other websites on the web.
Creating a website – process
Nowadays, when technology is developing rapidly, and the digital world and social networks rule everything, it’s a must for every business to create a website. It can be its hub from where it can communicate with its customers or partners and reach every part of the world.
What is SEO copywriting
Nowadays, the online space is one of the main tools to reach customers and drive sales. It’s increasingly vital for a website to have, on the one hand, a creative, emotional and selling text, and on the other – this text must be unique and original and comply with specific technological requirements to rank in