Our target
For the brand to rank on all words that contain "Burgas" and correspond to its product catalog, as well as more traffic on non-local words therefore - more sales from organic traffic.
The name
Blackout Optix is inspired by the pleasant "blackout" you feel when you put on glasses on a sunny day or after a hard night of partying, and resonates with the modern spirit for the brand that we wanted to showcase.
The logo
A comprehensive brand identity for digital optics that provides easy and fast access to high-quality sunglasses, prescription frames and contact lenses all online.